PCC — Persian Culinary Cleansing

Cleanse at the Root. Restore Your Balance.

The liver is your body’s master purifier. When it is compromised, toxins overload the system. Persian Culinary Cleansing (PCC) is a targeted, food-based protocol designed to detoxify the Gut-Liver axis and reset your metabolism by balancing your unique Temperament (Mizaj).

Paria Mortazavi, founder of PCC
Paria Mortazavi Researcher, lifestyle consultant and author of Persian Culinary Medicine

Integrative & Holistic: Cooperation, Not Competition

True health requires harmony, not division. The PCC Protocol acts as the ultimate ally to modern medicine by repairing the gut-liver axis at its root and clearing systemic inflammation. By rebuilding your foundational strength, we empower your body to respond more intelligently and effectively to any treatment path you choose.

Doing Everything “Right” but Still Feeling Unwell?

Food universally deemed “healthy” can act as a hidden toxin if it clashes with your unique Temperament (Mizaj). Chronic fatigue, brain fog, stubborn weight, blood sugar swings, and even fatty liver are not signs of a weak will; they are warning lights of a stressed Gut-Liver Axis.

Our signature PCC cleansing pathways

A Journey Tailored to Your Pace

True metabolic balance requires a timeline that respects your body’s unique needs. Rather than a one-size-fits-all solution, the PCC Protocol offers specialized pathways engineered for your lifestyle—ranging from seasonal cleanses and comprehensive 3-to-12 month VIP transformations, to independent self-guided packages.

Because our guided programs require personalized attention, we strictly limit our monthly intake.

Complete our brief interest form. Our executive support team will review your application to recommend the most effective pathway for you.

  1. Assess Map your Temperament (Mizaj) and listen to your body’s warning signs.
  2. Cleanse Clear accumulated waste (Fozoolat) gently, with food and targeted botanicals.
  3. Balance Rebuild the daily habits that keep your Mizaj in balance.

Your True Balance Begins with Knowing Your Baseline.

In Traditional Persian Medicine, there is no one-size-fits-all approach. A universally “healthy” food might nourish one person but trigger systemic inflammation in another. To discover which ingredients act as your targeted metabolic fuel—and which disrupt your system—you must first map your unique Temperament (Mizaj).

Fire
Air
Water
Earth

Takes about 3 minutes.

Persian manuscript painting of a royal garden gathering
Persian manuscript painting. Image: British Library.

Rooted in Traditional Persian Medicine

Traditional Persian Medicine (TPM) is a 10,000-year-old holistic science that prioritizes the art of prevention (hefz os-sehhe) over treatment, helping you sustain vitality before illness occurs.

Shaped by visionary scholars like Avicenna and Rhazes, it bridged the ancient East and West and laid essential groundwork for modern healing. Our protocols are built on these foundational principles—not on passing trends.

Our primary goal in this journey is not to fight disease, but to build a body so strong that disease no longer has a place to grow in it.

Paria Mortazavi
Cover of Persian Culinary Medicine: A Guide to Natural Balance by Paria Mortazavi

Persian Culinary Medicine: A Guide to Natural Balance

Ancient Wisdom, Engineered for the Modern Body.

Persian Culinary Medicine: A Guide to Natural Balance is not just another recipe book; it is a precise Culinary Medicine Guide engineered for your metabolism. By decoding your body’s unique Temperament (Mizaj), this guide transforms everyday ingredients into targeted medicine to clear inflammation and restore your Gut-Liver axis.

Founder’s philosophy

Balance is not a destination, it is the beautiful, continuous dance of self-awareness and self-care.

Paria Mortazavi
Paria Mortazavi seated in a leather armchair